Monday, March 1, 2010

Earth Hour

The heat is on! It's just March 1st today and it is damn hot. The weather last week has been pretty bad. The blanket on my bed has now disappeared. And my fan speed has gone from 2 to 5.  I bet I won't be able to survive this summer without an A/C. Winter, O Winter.! I miss you so much! Hmm.. But I guess winter wasn't any kind. It was too harsh and I remember how I caught cold when I went out for a jog. That's the effect of Global Warming for you.

      I was wondering if there could be something that we can do to fight the Global Warming phenomenon. I googled and came across this Earth Hour initiative. On Earth Hour millions of people around the world turn off their lights for one hour to  call for action on global warming  and climate change.

    For a moment I thought if  a solitary hour would make any difference to combat Global warming. But then I guess it will ensure that more people are aware about Global warming and at least some of them start taking measures to prevent it.

     Earth Hour 2009 was a pretty big success and I believe it will only get better in the years to come. I am planning to turn off mt lights for an hour on March 27th, 2010. I think everyone who reads this should.  I have copy+pasted some text about 'Earth hour' for the uninitiated.

You can also visit their site

Earth Hour is a WWF initiative which sends across an inspiring message of hope and action for Climate Change. At 8.30pm on 27th March 2010, cities, towns and municipalities across the world will turn off their lights for one hour – Earth Hour – sending a powerful global message that it’s possible to take action on global warming.

Earth Hour began in Sydney, Australia, where more than 2.2 million households and turned off their lights for one hour. Just a year later, Earth Hour reached 370 cities and towns in more than 35 countries across 18 time zones, and the campaign shifted from a ‘Sydney Event’ to a ‘Global Sustainability Movement’. International landmarks, including the Golden Gate Bridge, Rome’s Coliseum, the Coke billboard in Times Square and Jumeirah Hotel in Dubai, switched off for one hour to show their commitment to the cause.   

In 2009, India joined the Earth Hour movement.  Over 5 million Indians and 56 Indian cities showed their support by switching off, saving approximately 1000 MW of power in that one hour and making the first ever Earth Hour in India a huge success!

Earth Hour also received unprecedented media coverage with over 100 stories that were filed the next morning.  Aamir Khan, the nation's popular youth icon was the Brand Ambassador for Earth Hour 2009.Also several celebrities associated themselves with the campaign including cricketers Sachin Tendulkar and Anil Kumble.


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